With a new year in sight, it’s time to think about your upcoming marketing budget, which supports strategic efforts from your website to social media to search engine marketing and everything in between. Apart from allocating a percentage of your top-line revenue to your marketing budget, the question today is what content to emphasize, particularly […]
We’ve said it before and we’ll say it again: there’s no place like (a new) home. Now more than ever, buyers are taking a good look at their current living situation and searching for a home, whether used or new, that better suits their wants and needs. In fact, a few of our very own […]
We’ve said it before and we’ll say it again: there’s no place like (a new) home. Now more than ever, buyers are taking a good look at their current living situation and searching for a home, whether used or new, that better suits their wants and needs. In fact, a few of our very own […]
We’ve said it before and we’ll say it again: there’s no place like (a new) home. Now more than ever, buyers are taking a good look at their current living situation and searching for a home, whether used or new, that better suits their wants and needs. In fact, a few of our very own […]
We’ve said it before and we’ll say it again: there’s no place like (a new) home. Now more than ever, buyers are taking a good look at their current living situation and searching for a home, whether used or new, that better suits their wants and needs. In fact, a few of our very own […]
When the circumstances of tomorrow aren’t always clear, there’s nothing more valuable to a prospective buyer than the certainty of a new home. Of course, you’ve known about the benefits of buying new since the beginning, but no point in time has proven the value of new to everyone else quite like the past few […]
Hi, builders! Thank you for joining our creative strategy check-in — we’re always excited to talk shop. Simply put, your creative strategy informs the way you communicate and interact with potential buyers, both online and in person. (Which means, of course, it’s one of the most integral components of your business.) What is Creative Strategy […]
You’ve seen them. You’ve created them. You (maybe) enjoy them as much as we do. Instagram stories are the perfect way to get your buyers’ attention in real time — and show them exactly what’s happening with your homes at the moment. Having a strong “Insta story” strategy doesn’t just prove that you’re on top […]
As we head into fall, keep in mind that while some families will be returning to the office and school, others aren’t at that stage just yet. This means that your upcoming events (model grand openings, realtor luncheons, open houses, etc.), shouldn’t just be onsite anymore. During this “hybrid” moment, it’s important to make sure […]
Current cultural shifts will affect your processes for the time being, but you can rest assured that one thing’s constant — Group Two is on top of everything you need to know to optimize your advertising strategy and amplify results. We’ve compiled recent data regarding the social media and digital tactics we’ve used for our […]
Contact
MAIL CHECKS TO (LOCKBOX ADDRESS)
Group Two Advertising
Lockbox Dept
P.O. Box 8827
Lancaster, PA 17604
GENERAL MAIL ADDRESS
Group Two Advertising
45 E City Ave PMB 20071
Bala Cynwyd, PA 19004
© Group Two Advertising 2022
All Rights Reserved.