“Rising prices” might sound like a barrier when speaking to potential homeowners, but this can in fact be used to your advantage when communicated the right way. We understand the importance of truth and transparency in marketing, and always recommend that builders address pricing by being clear, direct and honest. The truth is that the […]
Group Two added a new member to our Creative Team – and to say she likes art is an understatement! Say hello to our brilliant new Jr. Art Director, Tina Mastrull. At Group Two, Tina uses her multifaceted skill set to build upon builder concepts and create outstanding collateral. She’s especially excited about the chance to […]
We’re Hiring! Account Services, Social Media, and Media Planning Interns for Summer 2018. May – August, minimum 16 Hours per week. What’s This Internship All About? Being part of a full-service agency, you will learn what the Account Management, Social Media, or Media Planning teams do on a daily basis to manage accounts, oversee social media […]
A lot goes on behind the scenes at Group Two! Whether we’re discussing strategy with our builders or creating awesome marketing materials, there are always big things happening in our office. Because we’re so passionate about the work that we do for you, we want to give you an inside look into one of our […]
Don’t miss the Social Media Toolbox webinar with Group Two’s very own Andy Bergren & Chelsey Keenan on Thursday, April 21st at 12 pm ET (9 am PT). This webinar is being hosted by LASSO CRM and it’s FREE! So what are you waiting for? Sign up today! The Social Media Toolbox webinar will offer […]
For any homebuilder, your website is your biggest marketing tool and the window to your company. Consequently, it’s crucial to understand what online presence and content marketing mean if you’re trying to increase your website traffic. Your company’s online presence is the sum of all the identities and/or platforms you’ve created and the interactions you […]
We’re looking forward to kicking off 2016 at The International Builders’ Show in Las Vegas and would love to meet with you as well! Group Two President, Mollie Elkman, will be speaking twice on Wednesday, and the Group Two team will be offering FREE social media report cards Tuesday thru Thursday! Click below for more […]
Wishing you and your family a very Merry Christmas and Happy Holiday filled with family, love and laughter! Group Two Advertising is a full service agency devoted specifically to new home builder marketing and social media. 215-561-2200.
Facebook carousel ads may not be new to you, but are you using them to your best advantage? According to Facebook, a compelling carousel ad may help reduce your cost-per-acquisition by about 30%-50%, and decrease your cost-per-click by 20%-30%. For builders, carousel ads, which showcase 3 to 5 images, are a great opportunity to list […]
Group Two Advertising, THE ad agency for home builders and recently voted one of the Best Places to Work in Philadelphia, is looking for two stellar interns for the Spring 2016 Semester as well as the Summer 2016 Semester. We are looking for a Social Media Intern and Graphic Design Intern. Both positions will give […]
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