Transcript [00:00:00] Mary: Today, I believe, you know, home building is in a, it’s in a really beautiful place because people are spending more times in their homes than ever before. So they’re noticing what they love and what they don’t love. you know, I’ve spent more nights in my, at home in the past […]
Transcript [00:00:00] Jake: You know how people define their home is probably changing, right? As well. So you have, you know, I know for ours, because we’re not going on vacation this year, like there’s really no way I can think that we would be in my, my kids are asking, well dad, what are […]
You already know your marketing strategy is made up of many moving parts — but how well do you know the “vocab words” behind it all? (Don’t worry, there’s no pop quiz waiting for you… didn’t you hate that?) All facets of your social, SEM, and SEO strategies come together to help you reach your […]
Transcript [00:00:00] Laura: You know, everyone’s a little different, but overall I think we’ve been really surprised at how okay buyers are with all of this, how comfortable they are. I think that anybody that was looking to buy a home or in this process that hasn’t directly been affected by maybe losing their job […]
Transcript Episode 35 FINAL_LOUD With messaging right now, every word matters because you know people are. Though tired people are sick of being home. Uh, the words and emotions that you evoke are just, that’s everything right now. So people talk about content. People talk about getting your brand out there, but they don’t, they […]
Transcript Dave: Well, what I’m seeing, Matt, is there’s, there’s a high level of disappointment on the consumer side because what their expectation was leading up until the point that they inquired, they saw, you know, some beautiful advertising. They saw some really strong calls to action. They saw a beautiful website. And a lot […]
Transcript Episode 33 BP Live Final_LOUD Phil: it’s a beautiful day outside. Matt: It’s absolutely gorgeous. I’ll take it a little warmer though. Just a touch warmer. I would like that. I’m going to actually start a watch party on my own personal Phil: page in case someone sees it Matt: there. Phil: so they […]
Home and community are more important now than ever before. But how do you go about communicating with buyers in the current climate? There are plenty of them still shopping for a home, and right now, you have their attention. First, tell them how your process has adapted.This isn’t just helpful information for your buyers, […]
Transcript Abbie: Think of your own team in something like this as a customer, and what are we doing when we open a brand new community, we are doing, we’re creating a VIP list. We are putting information out there. We’re doing a drip campaign. We’re getting people excited. We’re getting, we’re building the urgency. […]
Transcript Episode 31_FINAL_LOUD Lynne: About a quarter of our audience is staying home instead of looking at houses, but 75% of people are still coming out and home shopping. Once they know they can have instant self-service access. One of our clients decided that he was going to use and are now to overcome the […]
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