Transcript [00:00:00] Mollie: Unfortunately, a lot of business owners undervalue the importance of brand. And that’s why this is the reason that housing is behind. Not because of any technology, not because of, you know, we’re not as creative as other industries. It is because we are the only industry that does not consider the […]
Transcript [00:00:00] Paul: How quickly then do you reevaluate a decision that you made and quickly make another decision if it’s warranted? So in the example of this crazy year, March 12th hits here in Ohio, the schools closed restaurants start to close. It would have been unwise to make any decisions that day that […]
Transcript [00:00:00] Peter: Yeah. You know, you got to sell a sizzle, to quite an Australian term. You already tell us we should throw another shrimp on the Barbie. that, that is, that is the reality. You’ve got to sell that sizzle. It’s not so much about the, you know, the, the, the picture that […]
Transcript [00:00:00] Mollie: You know, we’re doing well right now as an industry. So right now the opportunity is branding. And I think in our industry, part of why we are not considered the most cutting edge is we don’t fully understand the value of branding. So what happens is we think, Oh, the market’s […]
Transcript [00:00:00] What’s when you go to the restaurant, we called up the other night. How long has this a fairly popular place? How long is the wait for takeout? We were at the beach. How long is the wait for takeout to out? If you, if you come, if you put it in now, […]
Transcript [00:00:00] Mollie: All leads, as we know, are not created equal. So the more you can qualify up front, that’s going to help make sure that you’re not hurting the customer experience with the people who are actually going to be your customers. So when it feels like it’s too much and you can’t. […]
Transcript [00:00:00] Welcome to Building Perspective with Matt Riley and Mollie Elkman. We’re here to bring value to you and your team by exploring all things, sales and marketing related. All from different perspectives. All right. Welcome back to another episode of the sometimes weekly podcast building perspective. cause it’s been crazy busy, right? Like […]
Transcript [00:00:00] Sara: What was my home office became the second child’s bedroom. And we had done some renovations, last summer to create a new home office, which was our dining room right off the foyer. So we thought we were in good shape. And then I got pregnant again with the third child. So […]
Transcript Episode 44_FINAL_LOUD [00:00:00] Greg: We don’t believe as some people do that, you isolate what goes on in your personal life, from what goes on your business life? No, I agree areas over into the other back and forth. So if you’re having struggles over here in your personal life, we need to know […]
Transcript [00:00:00] When you’re interacting with any given situation, it’s really useful to sort of just think as a general scientist question yourself, question, the information you have in front of you, question your thoughts. often when we’re coming up with a hypothesis, we might say, okay, my hypothesis is that, you know, when I […]