What was the last time you made a sizable purchasing decision? Did you shop around, talk to friends and family or explore online? As educated consumers, we make sure we do our research, and once we get serious, we narrow down our options to a short list. And how many are on this list? You […]
As the year winds down and people get sucked into holiday frenzies, many builders decide to pack it in until spring. But we say this is a great time to advertise and get traffic into your communities. 1. Emotions Running High: Thematically, it’s a perfect time to tap into the emotional side of people. Blazing […]
CHALLENGE: It’s summertime. Three months that should be prime selling time. But, your potential buyers are crazy busy. How do you get them interested in visiting a community or stay on their radar amid the pandemonium of summer? SOLUTION: Plan a series of fun activities that is aimed specifically at families. We helped this home […]
Fall is a great time to have an Open House or two… The weather is cooler, and the seasons are a great source for Open House themes! For example: • Back to School! Held in September, visitors get gift cards for free school supplies, lunch snacks, books, etc. And the door prize is a chance […]
Builders, you need to watch this! Housing prophet, Ivy Zelman is calling the market what it is.. a sellers market. Here are some key points from her video: Most bullish on housing in 22 years Cost of mortgages historically low Consumer sentiment continues to rise Home inventory at 30 year low Now is the time […]
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