There’s so much to be excited for in 2020, and we can’t wait to kick off the new year with the International Builders’ Show in Las Vegas! Are you ready to “Level Up” your marketing to increase sales? g2 is excited to work with you to reach (and exceed) your unique marketing goals for the year.
As a Sales Central sponsor, we’ll be available to connect in S 219 all day, every day. Join us to learn more about how we build brands, capture leads, land sales, get buyers’ attention, and evolve with tech every day.
Six g2 team members will be giving education sessions throughout the show!
Tuesday, January 21
Marketing by The Numbers: Skyrocket Your Sales and Marketing ROI with Fail-Proof Metrics
Matt Riley, g2 Vice President
Time: 12:45 pm | Location: S 223
Up Close with Meredith Oliver, David Betcher & Matt Riley: Marketing by the Numbers 2.0
Matt Riley, g2 Vice President
Time: 3:45 – 4:15pm | Location: S 219
How to Engage the 55+ Buyer Online
Ali Quedenfeld, g2 Account Group Director
Alexis Udine, g2 Account Supervisor
Time: 1:00 – 1:30 pm | Location: N 261
Blending Quality & Quantity: How to Strategically Grow Your Followers on Facebook & Instagram
Chelsey Keenan, g2 Social Media Director
Time: 1:30 – 2:00 pm | Location: S 229
Mollie Elkman, g2 Owner & President
Matt Riley, g2 Vice President
Time: 3:30 pm | Location: SU 636 (Zillow Booth)
Group Two wins three Silvers this year, awaiting Gold Winners at Nationals:
One to Watch – Matt Riley!
Best Website for an Associate Member – Group Two!
Associate Member of the Year – Mollie Elkman!
Time: Evening | Location: Caesars Palace
Wednesday, January 22
Reputation Management on Social Media
Chelsey Keenan, g2 Social Media Director
Time: 2:30 – 3:00 pm | Location: S 229
Sales Rally: How to Win More Sales & Live an Unleashed Life
Mollie Elkman, g2 Owner & President
Time: 2:30 – 4:30 pm | Location: S 223
Sales Rally Happy Hour
The g2 Team
Time: 4:30 pm | Location: S 219
Chelsey is a finalist! Go Chel!
Time: 6:00 – 7:00 pm | Location: The Westgate Hotel
Various g2 team members
Time: 8:00 – 10:30 pm | Location: On the Record at Park MGM
Thursday, January 23
Location-Based Marketing for Today’s Home Builder
Billy Doughty, g2 Digital SEM Strategist
Time: 8:30 – 9:00 am | Location: S 229
Want to leverage SEM advertising? How about grow your follower base on Facebook and Instagram? Our expert g2 “players” will be changing up the game and offering insights that you can’t get anywhere else. As a home builder ad agency dedicated to providing innovative, top-tier digital marketing for home builders, there’s nothing we love more than engaging with builders from all over the country and sharing our knowledge!
Best of all, if you’ve been following our Building Perspective podcast, you’ll have the chance to watch Matt and Mollie discuss today’s top marketing ideas live. Listen to two industry experts cover the topics most relevant to marketing for home builders, from analytics and ROI to buyer psychology and team culture.
We can’t wait to connect with you in Vegas!