Anyone who knows Megan Farrell will tell you just how smart, thoughtful and meticulous she truly is. They would also tell you that unlike some of us, she would never have to double check the spelling of a word like “meticulous.” 🙂
As a fabulous Copywriter here at Group Two, Meg has perfected the art of crafting effective and enticing copy for our builder’s websites, blogs, creative and more. After 11 years in the industry, she knows what content home buyers are looking for, and we are certainly lucky to have her!
Introducing our wordsmith, Meg!
What do you really do on a daily basis?
Write copy, proofread, edit, research, brainstorm, strategize
If you could travel anywhere in the world, where would it be?
I’d like to visit all of the famous libraries of the world – Alexandria, the Bodleian, Trinity College, El Escorial, The Vatican
What’s one feature your dream home would definitely have?
A screened porch. I’ve always wanted one.
What’s the best part about working in the homebuilding industry?
Getting to see how builders incorporate new technology and products into their homes.
Where would we probably find you in your free time?
In my garden.
I grow pretty much everything. Primarily flowers, but I also have a variety of trees and shrubs, as well as herbs, raspberries, blackberries, blueberries.
I have different microclimates at various spots – sunny & dry, wet and shady, woodlands – so I can grow a lot of different things.
If you were guaranteed the correct answer to one question, what would you ask?
Why are we here?
You’re known for your delicious baked goods here at the agency. What are your favorite things to bake?
My grandmother was a great cook and baker. She always made our birthday cakes every year. But when I would make the same cake from her recipe, it never tasted quite the same. So, I’ve been on a mission to uncover the secret to her cakes. My nieces love to give me recommendations for their birthday cakes, so I like finding good recipes to try for them. And, of course, I always have a receptive audience at Group Two. Pretty much everything I’ve ever made has been eagerly consumed – particularly if it features chocolate!
What’s your favorite word in the English language?
You can’t ask a writer that! That’s like asking a parent to pick a favorite child.
What I love about English is how it has adapted words from so many other languages. It’s hard for non-English speakers to learn, but it’s a fascinating and extremely flexible language.
What’s a book or read you would recommend to others? Why?
I read a pretty wide variety of books, from British mysteries and sci-fi to non-fiction and history. One of my favorite books was The Guernsey Literary and Potato Peel Pie Society. It’s a novel set in England just after World War II, and it’s told through a series of letters/correspondences. It’s an interesting way to tell a rather intense and complicated story.
And if I can’t find something to read at a given moment, I always have a Jane Austen novel or two on my Kindle.
What’s the most common grammar/spelling mistake you come across?
Subject and verb agreement. Apostrophe use/misuse. Lack of parallel structure.