President of Group Two Advertising, Mollie Elkman, and her program “Builder-to-Builder Tell All: Around the Country in 60 Minutes” was nothing short of a show stopper! Featuring a panel of home builders who answered rapid fire questions, this out-of-the-box program broke out into a 50 person flash mob with music, dancing and scooters roughly 50 minutes into the program. It was ranked as BUILDER‘s Sandra Malm’s “Best of IBS” and also raved about by Professional Builder. Read both articles and watch the action caught on video below!
http://www.builderonline.com/money/my-best-ibs-yet_o
http://www.probuilder.com/flash-mob-hits-ibs
Group Two Advertising is a full service agency devoted specifically to new home builder marketing and social media. 215-561-2200.