The homebuilding industry is highly competitive, so you need to make sure you are staying ahead of the game when it comes to your photography and videography. Effectively showcasing your craftsmanship, design, and unique features sets you apart from the rest. High-quality photography and videography can make all the difference in helping you attract potential […]
Category: Videos
Knowing Today’s New Construction Home Buyer with Matt and Jake Scherrer | Homebuilder Tech 2020
New construction is a tale of two buyers: millennials (25-39), who are aging into the housing market, and baby boomers (55-75), who tend to be retired, repeat buyers. The pool of potential new construction buyers is staggering: 64% of all home shoppers have either set their sights exclusively on a newly built home or are […]
Speed Round: The 9.5 Hacks to Take Your SEM, Social Media, and Reporting to the Next Level with Matt, Vicky, and Bill | Homebuilder Tech 2020
This is homebuilderTECH’s version of speed dating. We will cover the “top three” categories that make the biggest impact in your digital marketing strategies. We will have three 15 minute blocks that cover: Setting up reporting to correctly assess and measure success, how to implement an overarching social media strategy that drives leads, and an […]
Data Driven Marketing with Matt and Mollie | Homebuilder Tech 2020
Learn how to understand where consumer interest levels are, what they are looking at, and how to tweak your creative and messaging to drive more traffic, leads, and sales all based on solid data at your fingertips. Learning Objectives: Learn how to identify and interpret your data points into actionable marketing tweaks. Using data to […]
The 7 Steps of Virtual Selling With Roland Nairnsey
Building Perspective Live If you missed Building Perspective LIVE, catch it here as Roland Nairnsey joined the show to discuss “The 7 Steps of Virtual Selling”. Make sure to listen to the latest episodes of Building Perspective – the podcast strictly for builders and developers across North America with Matt Riley and Mollie Elkman here.
Ways to Repurpose Your Content With Brittany Dolloff
Building Perspective Live Join us as we chat with Zillow Certified real estate photographer, Brittany Dolloff, from Wicked Awesome 3D as we talk about ways to repurpose your content. Make sure to listen to the latest episodes of Building Perspective – the podcast strictly for builders and developers across North America with Matt Riley and […]
What’s Not Changing on Social Media With Chelsey Keenan
Building Perspective Live Hear Matt Riley and Chelsey Keenan discuss “What’s Not Changing on Social Media”. Make sure to listen to the latest episodes of Building Perspective – the podcast strictly for builders and developers across North America with Matt Riley and Mollie Elkman here.
Shift Happens, Have You With Matt Riley and Myers Barnes
Building Perspective Live If you missed Building Perspective LIVE with Matt Riley and Myers Barnes, catch it here and see the experts discuss “Shift Happens, Have You?”. Make sure to listen to the latest episodes of Building Perspective – the podcast strictly for builders and developers across North America with Matt Riley and Mollie Elkman […]
Autocomplete Challenge – Digital and Social Media Marketing
Mollie & Matt tackle the internet’s burning questions about digital and social media marketing with the Group Two Autocomplete Challenge!
Webinar -Understanding Consumer Motivations in a Digital World
Join Matt Riley from Group Two, Jake Scherrer from Zillow, and Angela McKay from Lasso CRM /ECi Solutions Are those who buy new home construction really that different from those who buy existing homes? What You Will Learn: Understand “who” today’s new construction buyers actually are Understand where friction occurs in the buying process Find […]