Category: Building Perspective Podcast

S1 EP39 | The 7 Steps of Virtual Selling With Roland Nairnsey

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Transcript Matt: . [00:00:00] Hi, and welcome to building perspective with Matt Riley and Mollie Elkman. We’re here to bring value to you and your team by exploring all things sales and marketing related. Oh. From different perspectives. All right. We are. Here for another episode of building perspective. Live with my good friend Roland […]

S1 EP37 | Success In a Time of Crisis with Laura Hanson

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Transcript [00:00:00] Laura: You know, everyone’s a little different, but overall I think we’ve been really surprised at how okay buyers are with all of this, how comfortable they are. I think that anybody that was looking to buy a home or in this process that hasn’t directly been affected by maybe losing their job […]

S1 EP36 | Homebuilder Website Updates With Greg Bray

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Transcript [00:00:00] Greg: The bigger issue I really see right now is. Understanding that things are going to change forever because of this, and therefore, what do you need to be doing to position yourself going forward that you haven’t done in the past? What can you learn right now? Because you’ve had your , […]

S1 EP35 | Let’s Get Real

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Transcript Episode 35 FINAL_LOUD With messaging right now, every word matters because you know people are. Though tired people are sick of being home. Uh, the words and emotions that you evoke are just, that’s everything right now. So people talk about content. People talk about getting your brand out there, but they don’t, they […]

S1 EP34 | Follow Up: Who Does It Anyway With Dave Betcher

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Transcript Dave: Well, what I’m seeing, Matt, is there’s, there’s a high level of disappointment on the consumer side because what their expectation was leading up until the point that they inquired, they saw, you know, some beautiful advertising. They saw some really strong calls to action. They saw a beautiful website. And a lot […]

S1 EP33 | How To Make Sense Of And Create Urgency In Today’s Ever Changing Mortgage Climate With Phil Jawny

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Transcript Episode 33 BP Live Final_LOUD Phil: it’s a beautiful day outside. Matt: It’s absolutely gorgeous. I’ll take it a little warmer though. Just a touch warmer. I would like that. I’m going to actually start a watch party on my own personal Phil: page in case someone sees it Matt: there. Phil: so they […]

S1 EP32 | Successful CRM Implementation With Abbie Mirata

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Transcript Abbie: Think of your own team in something like this as a customer, and what are we doing when we open a brand new community, we are doing, we’re creating a VIP list. We are putting information out there. We’re doing a drip campaign. We’re getting people excited. We’re getting, we’re building the urgency. […]

S1 EP31 | Instant Self-Service Access With Lynne Davis

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Transcript Episode 31_FINAL_LOUD Lynne: About a quarter of our audience is staying home instead of looking at houses, but 75% of people are still coming out and home shopping. Once they know they can have instant self-service access. One of our clients decided that he was going to use and are now to overcome the […]