As we celebrate the beginning of a new year, Group Two is also celebrating our newest team member. (In fact, we are shouting it from the rooftops!) Brenna Ryan has joined us as Vice President! Brenna offers a unique perspective on homebuilding and is the unequivocal embodiment of Group Two’s values. Our team – and our partners – are going to be all the better for working with her.
“I’m excited and honored to join the Group Two team,” says Brenna. “As a previous client, I experienced firsthand the benefit of working with Group Two. This is a superstar team filled with dedicated, smart, enthusiastic, and fun people. I am excited to work with all of them and contribute to the growth and success of Group Two and our partners!”
Brenna comes from a long line of homebuilders and has been a part of the new home construction industry her entire life. From sweeping out spec homes at the age of 8 with her father to managing the NorthShore Builders Design Studio to running the Corporate Marketing program at William Ryan Homes, Brenna has experience in almost all sides of homebuilding.
From 2014 through 2023, during her time with William Ryan Homes and NorthShore Builders, Brenna supported the company in its expansion to three new markets through many initiatives, including streamlining the model home sales office design, negotiating third-party listings, driving a social media and digital ads marketing strategy, driving the development of three new websites and sales kiosks, expanding the use of product visuals to matterports and drone videos, and much more.
Brenna began her journey in digital marketing strategies in 2012 when she worked for a health and wellness start-up in New York City, managing the development of its digital products and services. While there, she saw how the ease of online marketing and digital products helped build a loyal customer base and grow the company. Brenna was determined to bring those same best practices to the homebuilding industry. She has a passion for supporting builders in keeping up with the ever-changing digital world. “I believe that we should meet customers where they are. And everything from searching, to shopping, to buying, building, and closing should be done with a customer-first mentality.”
With her years of experience, Brenna is excited to join the Group Two team and help drive the growth and success of the company by expanding our digital marketing offerings, growing our OSC and Marketing Training programs, and working directly with our builder partners to support the success of their sales and marketing strategies.
On a personal note, Brenna grew up in the Chicago suburbs. She graduated from Fordham University – Rose Hill in 2008, and has lived in Chicago, New York, Paris, and Los Angeles. She enjoys hiking, tennis, interior design, and spending time with friends and family.
Please join us in welcoming Brenna to Group Two!
BRyan@grouptwo.com
