With Facebook’s latest news feed update, you may be wondering how builders will be affected. There’s a lot of information out there on how to adjust your page’s content, so we’re here to help. Here’s a break down of the changes to revamp your social media marketing strategy to to be the most effective. What […]
Understanding Google Analytics data doesn’t require an advanced degree, but for some, it can sure feel that way. While there is an abundance of useful metrics and insights, it can be overwhelming if you don’t know what you should be looking for, thus making it harder to discover actionable insights. It’s easy to get caught […]
Another day, another new Facebook ad. But we’re not complaining because with each one, it keeps getting easier for your buyers to start a conversation with you whenever, wherever they want. Facebook Messenger has one of the latest ad updates, allowing users to have a fast and convenient way to schedule appointments with you or […]
As a homebuilder, you have to be smart about where you’re spending your marketing dollars. Your goal should be to direct the bulk of your budget to programs and campaigns that will ultimately drive results, which for builders means driving qualified traffic. The more qualified traffic you deliver to your sales team, the greater the […]
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