Tag: New home builder marketing solutions

Group Two Advertising Hosts New Home University in Philadelphia

This past week, Group Two co-hosted a unique educational event for new home builders March 16-17 at The Four Seasons Hotel in downtown Philadelphia. Hosted by Mollie Elkman, president & owner of Group Two Advertising, and Myers Barnes, principal of Myers Barnes Associates, The New Home University was a two-day seminar centered on giving new […]

Jaime Goldberg Joins the Group Two Team!

Group Two warmly welcomes our new Media Director extraordinaire, Jaime Goldberg! Jaime was born and raised in Massachusetts before moving to Providence, RI to attend college at Johnson & Wales where she received her BA in Marketing. She made her way to sunny Philadelphia where she managed media nationally for several divisions at Toll Brothers.  […]

Fall Into More Sales With These Seasonal Open House Ideas

Fall is a great time to have an Open House or two… The weather is cooler, and the seasons are a great source for Open House themes! For example: • Back to School! Held in September, visitors get gift cards for free school supplies, lunch snacks, books, etc. And the door prize is a chance […]

What’s Your Type? Find out with the Myers-Briggs Type Indicator Test!

Have you ever taken a personality indicator?  You know, the psychological surveys that tell you what your quirks mean, whether you’re any good at relationships, and whether you’re in the right profession?  Last week, our team here at Group Two took a Personality Indicator based on the well-known Myers-Briggs Type Indicator … and the results […]

Meet Our Newest Team Member, Ali Peters!

Group Two is excited to welcome our newest team member, Account Executive Ali Peters. Her experience in media sales, marketing, PR, and special events will make her a great asset to our homebuilders, and a great addition to our team. Born and raised in the Lehigh Valley region of Pennsylvania, Ali has a Bachelors degree in Marketing […]

Group Two’s Mollie Elkman Knows What Women Want, And it’s Not Pink

Nationally acclaimed publication, Building Products Digest, recently featured our own Mollie Elkman in last month’s article, “Savvvy Leaders Sponsor Networking Events for Women.” Examining marketing events geared for women, the article explores the many strategies, ways, and even clichés that marketers go about connecting with their female audience. Mollie Elkman adds her two cents with […]

Register Today For The Professional Builder “Under 40 Executive Summit”

Often times the hardest part of our busy workdays is slowing down for a second to stop and THINK. We run from project to project and task to task just trying to keep up. The Professional Builder “Under 40 Executive Summit” in Newport Beach, California, is meant for US. As business leaders, it is our job not to […]

Welcome Aboard, Joanne!

Group Two is the next adventure for Joanna Seo, our newest team member!  Joanne was born and raised in the Philadelphia suburbs and graduated with a Bachelor’s degree in Environmental Science from Temple University.  She has since decided to make a career change into marketing and advertising, and the growing and innovative nature of Group […]

Catch Mollie Elkman in Kansas City!

This week, Mollie Elkman, President of Group Two Advertising in Philadelphia, will be one of the guest speakers at the Greater Kansas City Home Show in Kansas City, Missouri. She will be presenting two seminars – “Marketing To The 2014 Buyer” and “Marketing Green Certified Homes: Myths, Lessons & the Future”. In “Marketing To The […]

Group Two Welcomes Pamela Schatz!

We’re so excited to welcome the newest member of our team, Pamela Schatz!  Pamela comes to us from the suburbs of Philadelphia with a public relations and marketing background.  She spent her college years attending  Indiana University of Pennsylvania with a concentration in Communications. What drew Pamela to Group Two was her interest in learning […]