Google My Business (GMB) listings appear when buyers search for your homes on Google Search and Maps. Map results are especially important when it comes to local search queries, or when buyers search for nearby locations in their navigation applications. Therefore, it’s very important to claim, update, and optimize your listing, so that you’ll be […]
Typically within the 35-50 age range, this demographic has already experienced the process of buying a home — but they may not have experienced the process of buying a new home. This means that although these buyers have an idea of what to expect, you should still make necessary adjustments to your marketing to highlight […]
In the ever-changing world of search engine optimization (SEO), it’s important to stay on top of the latest algorithm updates and search trends if you want to keep your website climbing to the top of organic rankings. As the new year approaches, take a look at where search engine trends are heading, so you can […]
At Group Two, your dedicated social and SEM teams are always on the ball, no matter what’s thrown at us — which means your social media and search engine marketing (SEM) strategies are in the best hands. Take a look at how the events of 2020 have altered key trends, and most importantly, how we’ve […]
With a new year in sight, it’s time to think about your upcoming marketing budget, which supports strategic efforts from your website to social media to search engine marketing and everything in between. Apart from allocating a percentage of your top-line revenue to your marketing budget, the question today is what content to emphasize, particularly […]
We’ve said it before and we’ll say it again: there’s no place like (a new) home. Now more than ever, buyers are taking a good look at their current living situation and searching for a home, whether used or new, that better suits their wants and needs. In fact, a few of our very own […]
We’ve said it before and we’ll say it again: there’s no place like (a new) home. Now more than ever, buyers are taking a good look at their current living situation and searching for a home, whether used or new, that better suits their wants and needs. In fact, a few of our very own […]
We’ve said it before and we’ll say it again: there’s no place like (a new) home. Now more than ever, buyers are taking a good look at their current living situation and searching for a home, whether used or new, that better suits their wants and needs. In fact, a few of our very own […]
We’ve said it before and we’ll say it again: there’s no place like (a new) home. Now more than ever, buyers are taking a good look at their current living situation and searching for a home, whether used or new, that better suits their wants and needs. In fact, a few of our very own […]
When the circumstances of tomorrow aren’t always clear, there’s nothing more valuable to a prospective buyer than the certainty of a new home. Of course, you’ve known about the benefits of buying new since the beginning, but no point in time has proven the value of new to everyone else quite like the past few […]
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