By giving you the ability to put your digital ads in front of motivated home buyers, Search Engine Marketing (SEM) plays a big role in a home builder’s sales. It’s safe to say that you know about Google and its advertising abilities, but how much do you know about its search engine counterpart, Bing? While […]
Tag: digital advertising
How Voice Search Will Change Digital Marketing & What To Do To Prepare
Marketing in the hands-free era is almost upon us. It may come as a shock, but 41% of adults and more than half of teenagers use voice commands on a daily basis. Big players such as Apple’s Siri, Google Now, Microsoft’s Cortana, and Amazon’s Alexa have all made significant breakthroughs in their algorithms to […]