Recently, Group Two Advertising designed a campaign for Cornerstone Homes’ Active Adult community, The Villas of Wake Forest. In order to generate traffic to the community, we designed an effective marketing strategy around a Hard Hat Tour Event.
The Campaign Details:
What: A Hard Hat Tour Event at Cornerstone’s new model home
Results: Over 40 Attendees, and 4 direct sales!
Conclusion: Event marketing works! With the right messaging, strategy and placement, investing in a strong marketing campaign is totally worth it!
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